For the inside pages of the publication, I wanted to go for quite a quirky, modern and contemporary feel.
I started looking at layering the text of images of 1970s homes, creating a juxtaposition between the modern and the vintage. I liked the effect the type created when it was multiplied a few times - it looked striking and suited the overall aesthetic well.
I chose to mix up the type by sometimes having it inside boxes/against colours etc to keep things interesting.
For the body copy, I chose to use the same typeface, Intergral CF, but in the Regular style rather than the Heavy Oblique.
After some feedback, I was told that the centred style didn't work and would look better with left lignment, so I changed this throughout the publication.

For certain double page spreads, I chose to use the collages large across both pages, with the heading/main type layered over the top. I liked the aesthetic of having some of the letters escaping off the edge of the page - I liked how the large type spilled out across the pages.

Small attributes were added such as a house style of 'arrows' to signal the rest of the article continuing overleaf.
To keep up with the quirky element, I added things such as dictionary style definitions of words, as seen here with the word 'splendid'. I felt this matched the tongue in cheek style and added an element of humour.


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