Pinterest provide plenty of images relating to this theme, and I just adore how they look!
I think this vibe could potentially work well for the pregnancy test re-brand. I love the links to nature and the 'back to basics' style - I think it gives off a calm and serene vibe which would work well for the test packaging.
This would also really stand out alongside other tests on the market - it would look totally different to all the others on the shelf, in a good way. Whilst the packaging for other tests is quite clinical and medical, this packaging would contrast against them by taking a more natural, almost 'mother nature' approach.
It would also be a break away from the norm in the market to move away from pink or blue colours as these are used on almost every brand's packaging.
However, as mentioned previously, I don't want to design the packaging with too much of a positive undertone, as for some people a positive test is a negative thing.
Love the clean typography on pure white background contrasted with foliage.
Like the rustic feel - wooden floorboards, white wood, foliage, clean white neon against more traditional frame
Copper - very modern and on-trend, works well with foliage and white backgrounds
Like the contrast between the script style typography, white brick wall and foliage as border
Like the typography alongside foliage
No comments:
Post a Comment