Looking at the market, the vast majority of pregnancy tests are packaged/designed/advertised in the same way, and are becoming outdated.

I feel as though I could potentially re-brand one of these test and give it a more natural, less 'forced' feel. I would potentially like to focus on nature and the naturalness of pregnancy, taking away the scary, artificial element to it. However, I must be careful not to make the packaging design too positive and 'happy' as such. A positive result is not always the result some people want, so the design must be unbiased, in a way.
No comments:
Post a Comment