Wednesday, 23 November 2016
OUGD405 - Pentagram for LCC
I decided to look at LCC's recently re-designed sign system as I felt this was very relevant to our current project.
Pentagram took on this project, knowing that the college needed something very simple, yet functional. Along with this, LCC wanted something that represented one of their key principles - a dedication for making and the physical creation of art.
I love the way that the signage can be fixed onto any wall type without massive upheaval - this means that signs can be re positioned and relocated as the building changes and grows without any disruption.
Colour coding has been used for all four of the college's main areas, which makes things simple and legible for readers. Helvetica has also been used to create links between LCC and UAL's overall identity, which I think is a really nice touch to help bring the whole idea together.
Overall, I personally think this sign system is really effective - it's straightforward, simplistic and easy to follow whilst also being very aesthetically pleasing and contemporary. I believe it works very well within the college setting.
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