Personally I feel as though my approach to the brief was fairly successful.
My wayfinding system challenges both the objective and subjective approach to wayfinding. Objectivity is based on fact, which links in with the history I have based my project around within Leeds. This is universal and everyone can understand it and ‘be a part of it’ as such. I have adhered to this by making my system about true facts and real life - it is something people can relate to and reminisce. The way I have designed my system is also fairly formal and official - from the typeface I have chosen to the simplistic arrow style. This again relates to the objective approach and demonstrates an unbiased and impersonal element to the project.
On the other hand, my wayfinding system also has a subjective approach to it too. This is demonstrated by the personal narrative that my system is based around. This is a very particular element to my designs - the quotes included within my system could be said to be opinion based, which is a subjective element to my wayfinding.
I believe some of my design decisions were successful, such as the research into colour theory which allowed me to appropriately choose an effective colour scheme that suits my purpose. I also think that using Otl Aicher as an inspiration for my designs worked really well and allowed me to create an effective and professional set of pictograms.
Contrastingly, I feel I have made some unsuccessful design decisions such as my first initial sign and place poster designs, as after peer feedback I realised these were not linking in with the aesthetic of the rest of the system.
I feel as though I got carried away with the design process and tried to include too many elements/bits of information within my posters etc.
Looking at simplistic and minimalist design styles such as Josef Muller Brockmann’s work helped me create work in a similar style, allowing me to stick with a clear and legible approach.
I think that my overall outcome could be improved by developing it further - I believe it would be interesting to sway more towards the subjective side and make my sign system very personal. I would like to include more of my family’s personal experience and history as I think this would add an interesting element to the overall system. The downside of this is that the system would then be less accessible for other people - the audience would become a lot smaller as people would not be able to relate/understand the ideas behind my system.
Overall I feel as though my project has been successful - I have been able to achieve a functional and visually pleasing wayfinding system that is clear and easy to follow. It is accessible for all ages and abilities and includes personal touches that help tell a narrative/story, adding intimate elements to an otherwise factual and historical journey.
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