Josef Muller-Brockmann is one of the most well-known Swiss designers classified as part of the Swiss International Style. He was influenced by several different art and design movements such as Bauhaus and Constructivism. He was born and raised in Switzerland and even taught at the Zurich school of arts and crafts.
He employed a grid-based design as his graphic expression which was free of any subjective feeling or ornamentals. His book 'Grid Systems in Graphic Design' became one of the most iconic go-to books for graphics designers worldwide. He worked in a minimalist, geometric design format and was the main designer responsible for introducing the grid within graphic design. He stated himself that he aspired to attain a distinct arrangement of typographic and pictorial elements. His work is best known for its simplicity and clean use of typography.
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