Following my research I started to think about what name I would like for the guidebook.
I started off by using a few basic ones I could think of off the top of my head, then started to look at architectural terms that I could possibly use.
I begun playing around with typography in order to try and find a typeface that would fit with the theme.
At first I really liked the name 'slab' as it is brief and simple. After a bit of thought I decided against this as I felt it didn't quite portray the idea I wanted very well.
I felt like sticking with 'modbrut' would work best as this is the name of Elliot's Instagram which helps tie everything in together nicely.
I found two typefaces that I really liked;
-Microstyle Bold Extended
-Grammara Normal
Both typefaces are very similar, but Microstyle is just a slight bit more rounded than Grammara.
I feel these typefaces are really appropriate for the theme of brutalist architecture as I like how structured they are - they are reminiscent of the patterns and shapes found within the architectural structures. I also like the bulkiness of the text and this is partly the reason why I chose to use uppercase for the name - it creates a sense of strength and power, which is how some of the buildings are perceived.
No comments:
Post a Comment